Logo Design
Samples
Logos are both simple and complex. Easily identifiable symbols that need to communicate who the brand is, and what they do. They need to be clear and reproduce as small as 1 cm or as large as the side of a building. Every stroke and color needs to be perfected and refined to work hard for the brand.
They also need to evoke emotions and connections. A logo is a mark that hangs in people’s minds and informs their relationship with the brand it represents. They can be used to create confidence, a sense of affluence, or trust. Brands that have been around for a century or more have customer loyalty that can span generations and be what a person looks for on a product or in a store. They are a balancing act of the technical and emotional.
When done well they are the personification of design at its best.
The Aggressive Group is a Texas financial services company that advises clients on new and emerging investment opportunities. Their clients are typically high-earning day traders who are looking for more robust, less crowded investment opportunities.
A licensed tax grievance consulting firm, Aventine helps homeowners save millions of dollars in property taxes by helping homeowners file tax grievance forms to reduce their tax assessment.
Bard® Mesh is a Gold Standard product used in "tension-free" hernia repair. The partnership program consisted of technical training programs, product discounts on mesh products and a series of marketing packages offered to physicians.
BKM is an integrated marketing firm in the greater Boston area, and delivers integrated marketing, strategic marketing solutions, and marketing analytics, driven by pragmatic strategic insight.
Walk This Way was an awareness campaign created by the Boston Public Health Commission to combat jaywalking in the city after an alarming rise in pedestrian accidents in the city.
Celebrate RI is the New Year’s Eve event hosted by the Governor and First Lady of Rhode Island each year. A family-friendly event featuring live performances, a food court, and an arts and craft fair for local artists all culminating in fireworks at midnight.
Fahrenheit Ceramics is a small community clay studio in the Highland Park area of northeast Los Angeles. Along with the name of the studio, the shape of the
red bug calls back to the kilns which fire ceramic ware.
CMI is a non-profit organization offering rowing classes, races, and traditional wooden boat building. Since 1994, their programs have been available to rowers of all ages. This logo is for a capital campaign to raise funds for new equipment, expanded access, and to hire additional staff.
An award-winning flute Choir for elite junior flutists who perform both nationally and internationally. Their alumni
have gone on to join major organizations such as the LA Philharmonic, Boston Symphony Orchestra, and the Berlin Philharmonic Orchestra.
PragmatiQ develops custom software solutions which require highly evolved databases or strong encryption integrated into existing software products.
TexaSaver is the retirement program for Texas state workers. This logo is used on all collateral for retirement or state employee investment opportunities.